Community, Life + Style, EventsHeleana Genausgasoline, honda, aston martin, mustang, ferrari, Harley Davidson, silodromeComment

GASOLINE LAUNCH: Sydney

Community, Life + Style, EventsHeleana Genausgasoline, honda, aston martin, mustang, ferrari, Harley Davidson, silodromeComment
GASOLINE LAUNCH: Sydney

IVV was invited to the launch of Gasoline last week in Alexandria. After being a motorcycle and scooter workshop for over twenty years, they've recently expanded to selling unique prestige cars as well, all on show for an intimate launch. There were food trucks, pulled pork sliders, a purpose built bar fully stocked (and now permanent), free hair cutting and grooming for men as guests were free to roam the showroom and workshop. You'll see from the pictures below some of the vehicles in this place, the guests were generous and relaxed, which is pretty remarkable as people were helping themselves to sit in the cars they liked, freely. It was also nice to see the custom Honda FT500 Gold Digger front and centre, built for the girlfriend of co-owner Jason - it's a beautiful looking motorcycle. 

Heleana is a force of nature. The founder of In Venus Veritas and The Petrolette, and a co-founder of Rising Sun Workshop. Heleana shares her love of vintage cars, riding motorcycles, and (not-so-secretly) dreams of flying planes and piloting a riva aquariva (a la Sophia Loren) very fast through the canals of Venice. Supportive and connected, community is her lifeblood, and she is as real as they come.

Community, Petrolettes, Life + Style, Events, MotorcyclesHeleana GenausHONDA, DUCATI, education, Community, charityComment

THE PHOENIX PROJECT: Humbolt County CA

The ladies behind screen printing company Hinterland Empire have rebirthed the Phoenix Project for the second year running. Trinia is an avid rider and loves custom culture and her local community, so when she saw an opportunity to fuse these two passions The Phoenix Project emerge. This year, the volunteers are at it again and they have two donor bikes, a Ducati 748 and a 996 with all raffle money doing to support a children's advocacy service in Humbolt.

Community, Petrolettes, Life + Style, Events, MotorcyclesHeleana GenausHONDA, DUCATI, education, Community, charityComment
THE PHOENIX PROJECT: Humbolt County CA
Community, Petrolettes, Life + Style, Events, MotorcyclesHeleana Genausevents, builds, custom culture, custom motorcycles, meow art, bondiComment

DEUS BIKE BUILD OFF: Sydney

Seeing people descend on Bondi Pavilion to see the love poured into the builds that were entered, made the 5:30am wake up call (on a Sunday) well worth it. It was a rainy day by the beach, everyone was in good spirits, very chilled out and happy to be in good company. This year, the Sydney crew at Deus invited some emerging forces within the local moto scene including Stories of Bike, Sydney Cafe Racers who were promoting Throttle Roll, The Throttle Dolls and Rising Sun Workshop.

Community, Petrolettes, Life + Style, Events, MotorcyclesHeleana Genausevents, builds, custom culture, custom motorcycles, meow art, bondiComment
DEUS BIKE BUILD OFF: Sydney
Community, Rides, Petrolettes, Life + Style, EventsHeleana GenausThe Victhrottle roll, custom motorcycles, custom cultureComment

THROTTLE ROLL: Sydney 2015

For the uninitiated, Throttle Roll, in its third year running, is a street style party that celebrates all things happening in custom motorcycle building from the backyard to the professional workshop. Since the first year, the crowd has grown, the bike selection has grown, the sponsorship variety has grown and the best thing? Free entry.

Community, Rides, Petrolettes, Life + Style, EventsHeleana GenausThe Victhrottle roll, custom motorcycles, custom cultureComment
THROTTLE ROLL: Sydney 2015
Community, Petrolettes, Life + Style, Events, MotorcyclesHeleana Genausdeus ex machina, deus customs, BMW motorrad, BMW, RnineT, Launch, motorretro, events, collaborationComment

THE HEINRICH MANEUVER LAUNCH: Deus Customs Sydney

A bunch of Sydney local moto-scene-stas were invited to an intimate gathering to reveal the launch of an exciting collaboration between BMW Motorrad Australia and Deus Ex Machina as the custom motorcycle house revealed their take on the German engineered R nineT.

Community, Petrolettes, Life + Style, Events, MotorcyclesHeleana Genausdeus ex machina, deus customs, BMW motorrad, BMW, RnineT, Launch, motorretro, events, collaborationComment
THE HEINRICH MANEUVER LAUNCH: Deus Customs Sydney
Petrolettes, Life + Style, Events, MotorcyclesHeleana Genaussol invictus, mercury, photography, exhibitionComment

VICTORIOUS: Sydney

Capping off a month of motorcycle events here in Sydney was VICTORIOUS, an exhibition of motorcycle inspired photographs hosted by Sol Invictus Motorcycle Co. Photographers exhibited included Cole Bennetts, Billy Zammit and (IVV contributors) Cam Elkins, Kate Disher-Quill and yours truly. The place was packed, and was really nice to see some images made for the interwebs get the attention they deserved, printed and hung on the white walls of M2 Gallery in Surry Hills.  

Petrolettes, Life + Style, Events, MotorcyclesHeleana Genaussol invictus, mercury, photography, exhibitionComment
VICTORIOUS: Sydney